Success Stories: How to Surpass Expectations? A Collection of Recommendations
This collection of recommendations helps create compelling success stories that communicate project results and their impact on people’s lives. It brings together step-by-step guidance on preparing and conducting interviews, structuring stories, working with quotes and visual materials, as well as practical tools for developing content for websites, social media, and other communication materials. While most examples in the publication focus on HIV-related services, the approaches and recommendations presented can be applied to developing success stories across a wide range of thematic and programmatic areas.